The largest companies in the world. The largest companies in the world place

Today, having come to the store for a new smartphone, many buyers are frankly lost - the choice of models is really huge. Therefore, choosing a smartphone from the best manufacturer is often not at all simple. Dozens of companies, from world famous to tiny, producing just a few models, offer hundreds of phones to choose from. How not to get confused with such a variety? In addition, often smartphones with the same cost, greatly differ in characteristics. Or vice versa, they have similar parameters, although the price difference is tens of thousands of rubles. Therefore, we will compile a rating of the best smartphone manufacturers for 2019, so that the reader can easily choose the option that is most suitable for him.

Top smartphone companies by quality and reviews

Highlighting the TOP-10 of the best manufacturers, it is important to study not only the parameters declared by the company representatives, but also pay attention to the price, as well as examine feedback from experienced users. It is this approach that allows us to identify manufacturers whose products will be of maximum interest to potential buyers.

Of course, in most cases, users have to maneuver - the price and quality of smartphones in most cases are directly proportional. The more powerful the device you want to purchase, the greater the amount you are prepared to spend.

10th place. HTC - strict style and originality

Once the smartphones of the Taiwanese company NTS were in great demand, and the company itself was one of the undisputed world leaders in the production of electronics. Their only weak point was not too powerful cameras. Over time, we managed to catch up on the quality of the cameras, which opened up great opportunities for the company. Alas, today the company pays less and less attention to phones, leaving for other areas. We expect the result - while maintaining our previous ambitions, the company produces equipment that does not meet the expectations of customers. In other words, the price has become unreasonably high, because of which their popularity has begun to plummet.

9th place. Lenovo - comfortable and productive

If the NTS products are not very familiar to many of our compatriots, then a much larger number of users are faced with Lenovo smartphones. On the one hand, the company offers good build quality. Yes, and the cost of many models is very affordable - very good devices can be purchased within 10 thousand rubles. In many ways, this Chinese smartphone manufacturer was able to prove to the whole world that in the Middle Kingdom they can collect not only cheap, but also high-quality electronics with high performance.

However, the demand for these smartphones is rapidly falling - every year less and less users prefer Lenovo phones. A series of very unsuccessful experiments led to the fact that confidence was undermined. However, making the right decisions may well return to the number of the most famous and popular - not everything is lost.

8th place. Meizu - the most stylish smartphones

Users who want to purchase budget smartphones with really good settings and stylish designs can recommend Meizu products. Most models have a price of no more than 8-9 thousand rubles. Which does not prevent them from being distinguished by excellent characteristics - reliability and speed of work. At some point, Meise generally had a chance to enter the top five most popular smartphone manufacturers. By issuing a series of very successful models, the company managed to gain world fame. Alas, after that the management relaxed and made a number of critical mistakes. As a result, rather weak smartphones that are not very popular have been produced for several years.

However, first of all, this refers to the flagships. But on the quality of budget smartphones, as well as the average price range, there are no complaints. So, if you dream of a very productive phone, but at the same time very limited in funds, it makes sense to look at some models released under the Meizu brand.

7th place. LG - the best camera phones at an affordable price

Many mobile phone users in our country began acquaintance with such devices specifically with LG products. They really were good - in terms of performance and affordable price they outperformed many competitors.

Today, the company, alas, has slightly lost ground. But still she has not left the seven leaders and is not going to do it yet. First of all, thanks to an extensive line of models - there are both fairly cheap models and luxurious flagships with impressive displays. Therefore, each user can easily find a suitable device for himself, regardless of his financial capabilities. So, it was impossible to not include the smartphone manufacturer in our review.

A huge advantage of this South Korean manufacturer is the tendency to include many technical solutions, rolled on the flagships, in the model of the middle and even budget category. Yes, the functionality is often noticeably cut. But still, the trend is very pleasant, allowing fans of modern technology to regularly receive very high-quality smartphones at an affordable price.

6th place. ASUS - the best choice for the average buyer

ASUS achieved its peak of fame in 2014, when it released a line of extremely successful ZenFone smartphones. But since then she has not pleased fans with high-quality equipment, so the popularity began to fade away quickly - a cruel market does not forgive weaknesses. But still it’s worth recognizing - the assembly quality has not fallen a bit. Moreover, the company continues to increase the number of manufactured models. If initially its main desire was to capture the market of budget smartphones, in recent years it has shown interest in the elite segment.
  The company has not made any sudden jerks in recent years, but the very principle of gradual, but continuous improvement of products is observed - it is difficult to argue with this. And, judging by the reviews of customers, they don’t have to regret the wasted money.

An important advantage is the coverage of different price categories - an unpretentious user can easily find a high-quality smartphone for 10-12 thousand, but a sophisticated connoisseur can always get a decent phone for 20 thousand or more. And not a single penny will be wasted - you pay exclusively for quality and reliability.

5th place. Sony - original design and good cameras

Just a few years ago, the name of the company Sony experts pronounced aspirated - indeed, these smartphones caused a wild delight. Yes, they were never cheap. But Japanese quality always comes at a price. Still, what can not be taken away is the fact that Sony produces reliable and high-quality smartphones.

Despite the fact that the manufacturer as a whole remains faithful to traditions (for example, it is not going to abandon its characteristic angular design), more and more pleasant little things and additions appear. For example, many expensive models received reliable protection against moisture - a glass of water or coffee spilled on them will not get inside and will not damage the electronics. But nevertheless, there are a number of nit-picking, moreover, not entirely unfounded. For many years, users have been complaining about overtly weak batteries. Indeed, a powerful processor needs an appropriate battery so that the smartphone does not have to be charged twice a day.

In general, a trend has been noticed - unlike many other manufacturing companies that are trying to cover all price segments, Sony is increasingly losing ground in the budget and average price niche. Instead, they focus on expensive phones. Is this the right tactic? Over time, it will become clear. But now it’s clear - fewer users can afford to buy a smartphone from this manufacturer.

4th place. Xiaomi - smartphones with the best price-quality ratio

But the products of Xiaomi, although it does not have a long and exciting history of climbing, is widely known in our country and is in great demand. It may not be the best Chinese smartphone maker in the world, but it produces really high-quality equipment. On the one hand, it is not too expensive - almost every potential user can afford such a purchase. On the other hand, quality does not suffer at all. High performance, excellent assembly and an extensive lineup allow Xiaomi smartphones to actively fill the market.
  An important advantage is the excellent design. At first glance, these phones may seem ordinary, but when working, many small features are revealed that make them really outstanding.

3rd place. Huawei - the most reliable Chinese smartphones

Finally, we are approaching the three unconditional leaders. Let's start with the Chinese company Huawei. Although this is not the most popular manufacturer of smartphones in the world, the company holds third place and it will be very difficult to move it from here. It offers too high-quality equipment at more or less affordable prices. Some experts even prophesy that in the coming years, Huawei will be able to reach a higher level.

There is a budget line of extremely standard devices that can not be called otherwise than a “workhorse”. They will not disappoint the owner, but the price does not bite. However, if you are interested in good budget models of smartphones, then be sure to look at this manufacturer. There are also a couple of flagship rulers. The first will please with extremely high performance, and the second with large screens of excellent quality. Yes, acquiring them will be expensive. But many users appreciate the excellent characteristics and are not going to save on quality. In addition, Huawei does not tear crazy money for equipment only on the grounds that it has a brand name. And it already costs a lot in our time.

2nd place. Apple - the most reliable smartphones

Representing this company is not necessary. Still, in recent years, it is Apple that is the real legislator in the world of gadgets, releasing the best-selling smartphones in the world. Almost all premium models released are involuntarily compared with Apple phones.
  In terms of performance and reliability, Apple smartphones are simply gorgeous. The design is well-designed, and the most convenient operating system of its own design has allowed iPhones to become a subject of fanatical worship for millions of people around the world.

Alas, chasing the stars, Apple's leadership is clearly losing touch with reality. Still, the cost of smartphones is just crazy - only a few can afford such a purchase. It would not be so offensive if you had to pay for quality and reliability. Alas, the lion's share of the price has to be paid exclusively for a bitten apple on the back of the phones. Therefore, Apple products are in second place, and even that is very flimsy - it is possible that soon it will be replaced by more practical models.

1st place. Samsung - the best flagship Android smartphones

Finally, the undisputed leader of our rating. According to many experts and ordinary users, it is Samsung that produces the best smartphones in terms of price - quality. The main advantage is the abundance of models. Engineers work day and night, creating more and more new models - budget, mid-priced and premium. Only Samsung's flagships are on sale, there are 8 pieces! And this is really a serious indicator. All new items immediately go into production. But at the same time, there is a huge number of mid-budget models worth 10-15 thousand rubles, which half of our country uses today.

At the same time, quality and performance always match the price - despite the popularity of products, Samsung executives did not “star” and did not lose touch with reality. And in the coming years, unless something really unexpected happens, the trend will not change.

Which company smartphone is better to buy

If you have a limited budget then Xiaomi and Meizu offer good models, like to take great pictures, take a look at Sony or LG phones. For buyers who value the price-performance ratio, we would recommend choosing Huawei, but for those who do not have budget constraints, the best choice will of course be the new products from Apple or Samsung. This concludes our rating of the most popular and well-known smartphone manufacturers. Surely it will help you decide which smartphone company to choose so that in the future you do not have to regret the money spent.

In order not to spoil the appearance, experts advise with caution in choosing decorative cosmetics. So, for each skin type, certain types of blush are suitable. Making the right choice will help the rating of the best brands that produce products for shading cheeks. Popular firms produce blush of the following types:

• dry or crumbly (suitable for any type of skin);
• liquid (designed for oily and normal type);
• cream (ladies with dry and age skin choose them).

The number of brands is replete with its diversity. TOP-10 of the best companies that produce blush, based on reviews from a female audience. It also takes into account the following indicators:

• naturalness of the composition;
• lack of an allergic reaction;
• affordable price;
• water resistance;
• ease of application;
• conformity of quality and cost;
• duration of effect.

All of the firms represented have solid experience in the production of professional cosmetics and recognizable names.

TOP 10 best rouge firms

10 nyx

Best price
  Country: USA
  Rating (2019): 4.2

Nyx products are very popular. Buyers note that the new brand lines are more pigmented than the previous ones. They also have optimal durability (up to ten hours), hassle-free shading, and many excellent shades.

Each lady will be able to choose a color for herself for any occasion. The popular High definition blush collection is available in a new case design and is characterized by universal shades that look as natural on the face as possible. This is the best budget option for girls who are not suitable for liquid and cream blush.

9 divage

High popularity
  Country Russia
  Rating (2019): 4.3

Decorative cosmetics from "Divazh" has long won the hearts of millions of women. A world-famous brand produces goods that meet Russian and European standards. Blush from "Divazh" do not have a harmful effect on the skin and have good water resistance.

The popular Perlamour line is presented in the form of ball blush in natural shades. They exquisitely emphasize facial features, create a natural glow for a long time. In their reviews, the girls note a high-quality case with a sponge that preserves the integrity of the balls, affordability and good economy.

8 oriflame

Natural composition
  Country: Sweden
  Rating (2019): 4.4

Girls who are looking for inexpensive and high-quality blush should refer to the Oriflame catalog. The Swedish cosmetics company took care of its customers and created a blush based on natural ingredients of plant origin. The production takes into account strict quality standards.

Ball blush from Oriflame is especially popular. They are characterized by a satin texture, trouble-free shading, rich color pigment. Special microparticles provide shine and sparkling effect. The optimal ratio of blush volume and product price makes them a profitable option for the fairer sex.

7 Pupa

Hypoallergenic composition
  Country: Italy
  Rating (2019): 4.5

Not one rating of the best blush is complete without cosmetics from Pupa. The brand’s products have a good matting effect, the presence of Soft Focus microparticles. They smooth the surface and give the cheekbones a faint shine. Due to the saturation of the shades, you can get both a light accent and a puppet effect on the cheeks.

Consumers liked the Like A Doll Blush line. The blush contains minerals, corn starch and silicones. They do not cause an allergic reaction and help the composition to blend easily. Products from the collection belong to the middle price category.

6 Maybelline

Economical consumption
  Country: USA
  Rating (2019): 4.5

The problem of choosing the best blush disappears due to a wide palette of funds from Maybellyn. The compositions of the famous brand are easily shaded and allow you to control the color intensity. Liquid blush is particularly tender and soft. They can be used as lipstick and are not suitable for problem skin.

The New York Dream Mousse line appealed to many young ladies who in their reviews note the affordable price of the product and the long-lasting effect of a creamy texture. They compare mousse blush with silk and note their economical flow rate. With daily use, the packaging is enough for about a year. The collection features five natural shades that transform and change the complexion.

5 lumene

Moisturizing and nutrition
  Country: Finland
  Rating (2019): 4.6

Decorative cosmetics from "Lumine" is of excellent quality and high stability. The brand blush comes in various forms and has an extensive color palette. Product prices cannot be called budgetary, but they are quite consistent with the quality.

Liquid blush “Lumine” is in special demand. They provide quality coverage and a beautiful shade. The skin is moistened all day thanks to the spring water that is part of the arctic cloudberry extract and peptides. The face looks young and fresh. Girls claim that the Invisible Illumination Instant GLow watercolor blush liquid blush is quite economical and malleable to use.

4 Estee Lauder

Wide range of shades
  Country: USA
  Rating (2019): 4.7

One of the largest corporations, “Este Lauder” today is in fifth place among the leading cosmetics and perfume companies. Girls in our country value brand products for unsurpassed quality and high results. The main consumers are held ladies aged 25 to 45 years who are interested in beauty and fashion.

The popular Pure Color Envy Sculpting Blush line gives a lasting, radiant and rich blush. The product has a silky and soft texture with reflective particles. There are 16 shades in the collection. Among them are spicy brown, golden coral, plum pink, warm nude. Blushers are developed on exclusive technology and contain a number of active antioxidant substances. The only drawback is the high price.

3 Max Factor

The best in durability
  Country: USA
  Rating (2019): 4.7

Products from Maxfactor earned an honorable third place in the ranking of the best means for shading cheeks. In 2015, the brand launched the Creme Puff Blush line, which is still popular today. The durability of the blush allows you to not correct the contour accent throughout the day.

Compact packaging fits easily in your handbag and is often used by girls on travel. This product is suitable for women with any skin tone. Blush has a fine grinding and soft texture. Color is easily transferred to the skin and does not crumble. It is almost impossible to overdo it. Blush perfectly complement the image, giving a fresh and healthy look to the face. Many representatives of the fair sex consider Maxfactor products to be the best and have been using brand blush for several years.

2 Givenchy

High quality
  Country: France
  Rating (2019): 4.8

The Jivanshi brand, respected throughout the world, is in demand by many famous personalities and, of course, women who dream of touching French chic. It is the undisputed leader among other brands producing similar products. All products of the company pass several tests before they get to store shelves. It meets all quality standards and is checked by leading doctors and makeup artists.

Excellent application, enchanting smell and long-lasting effect are the lines of Le Prisme Blush and Prisme Again. Some ladies use Le Prisme Visage powder as a blush. Remedies from “Jivansha” are not felt on the skin, do not clog into the pores and are easily removed with the make-up remover. A huge palette of colors, excellent long-lasting results, economical consumption and unobtrusive aroma made the company's products expensive products that not everyone can afford. That is why Givenchy cannot be on the first line of the TOP.

1 L’OREAL

Caring effect
  Country: France
  Rating (2019): 4.9

An honorable first place in the ranking is occupied by the French company Loreal, which produces blushes of various shapes - in the form of balls and cream, dry, liquid, baked and even gel. All of them are characterized by the ability to lie flat on the cheekbones and keep their original appearance without reapplying all day. Many products contain vitamins that care for the skin.

The Alliance Perfect collection is especially popular. It is presented on the market in pleasant shades of pink, peach, and beige. The texture of the composition is easily shaded with a brush, visually lifting the cheekbones. Feedback on Alliance Perfect products is mostly positive. Girls are delighted with the attractive blush design and use some colors as shadows. Young women with problem skin should not buy such a remedy. Customers are especially pleased with the price of a branded product, which many can afford. Thus, the Loreal brand is the most popular manufacturer of cosmetics for cheekbones.

Up to eight hours a day, an average person has to spend at work, and this is a third of his life. Find someone who wants to do a thing to which the soul does not lie, which is even hated. It’s hard to imagine how many there are such “lucky ones” who dream of a good job. Moreover, in this concept everyone puts their own meaning. For some, there is nothing for a salary and social package for it; for someone, give an excellent team that does not know quarrels and intrigues, and someone dreams of prospects and the satisfaction of personal ambitions.
But no matter how different desires are, everyone agrees with one statement. There is not one dream company in the world in which working is profitable and interesting. Do you want to know which of them are “the most-most”?

10. DreamWorks Animation

The animation studio is very attractive for employees, because premiere shows are available for employees, and free meals and a yoga session held once a week give a real pleasure to a company employee. And what is especially valuable, any employee can ask even an uncomfortable question to a leader of any level without any problems.

9. Recreational Equipment

The company appreciates and encourages the loyalty of staff members. Anyone who has worked in this chain of stores for 15 years can go on an extreme trip paid for by her for four weeks. And so every five-year period.

Workers who purchase sports equipment receive discounts of up to 75%, and even with the participation of extreme adventurers in any adventure, the company pays a certain amount in compensation for the equipment.

8.

Employees in this company are actively involved in corporate events, which they learn about from large screens installed in all stores in the network. They have to be especially careful in order to become winners of the prizes .. In addition, each of them has a 10% discount in the stores of the network.

7.

It was the crisis that caused the employees of this real estate management company to reduce the level of remuneration or transfer one of them to other structures. But the credibility of the company is so great that no one has filed a single lawsuit. On the contrary, it is known about the collective appeal that supports it, a dance flash mob was even organized. The management of the company appreciated such loyalty and gave employees the right to rent apartments owned by the company at a reduced price, going on vacation to certain cities in the United States.

6.

For shoe sellers in this online store, free food is the norm. But you will hardly surprise anyone with this. But a coach who helps to achieve a goal, personal or professional, and always advises on the meaning of life - not every employer boasts this.

5.

Here they continue to hire new workers, but at the same time, the remuneration of those who work hard and responsibly does not decrease. Each employee has permanent food benefits: on Tuesdays - fruits, on Fridays - bagels with cheese, every day - espresso without restrictions. And all for free.

4.

This word is known to everyone who is friends with the Internet. But few, especially in Russia, know that a company with that name is not just a model of stability. Even the social package of this company is a whole system. Free lunches, the opportunity to engage in climbing walls in individual offices, an unusual bonus system. Bonuses at the expense of the company for a job well done are distributed both by the company itself and by any programmer to their distinguished colleague.

3.

A buyer from Russia does not know about this chain of stores at all, but it is known as very convenient for customers. For workers there are excellent conditions. Although not every employee in Russia considers happiness a call to participate in a weight loss program in eight weeks, going ten thousand steps, and get five fruits per shift for that.

2.

How many employers got rid of their employees during the crisis of 2008-2009, but not Boston. No one was fired here, on the contrary, hired new employees.

It is very important that any employee of the company has the opportunity, with the approval of management, to arrange the transfer and instead of sitting in a warm office to participate in the implementation of some kind of food program for the population of the poorest countries in the world.

1. SAS

No. 1 in the world. Widely known in the field of software development. Lucky not only her employees, but also their families. The social package in the company is simply immense. Departmental kindergartens are available at many others, including Russian, companies, but a beauty salon and a car wash are among the social facilities of the enterprise - not many can boast of this. And this is not a complete list.

SAS management is confident that an employee who does not have any domestic problems, who is given everything he needs, will show all his abilities at the place where he works.

Economic crises, military conflicts, political instability and other negative factors do not have a significant impact on them. The most successful companies in the world are the backbone of the global economy; some of them have gains equal to the GDP of small developing countries.

Perfect marketing, financial foresight, non-standard management techniques - which recipe helps them to take leading positions in all existing ratings from year to year - is the biggest secret of big business. They are the best, time, money and millions of first-class specialists work for them.

The success of the company is evaluated by three indicators:

1. profit;
2. asset value;
3. size of capitalization.

For young, fast-growing companies, experts have introduced an indicator that measures how much assets have increased since the day they were founded.

The figures appearing in the annual reports of the world's largest corporations make a stunning impression. To paraphrase a well-known expression, we can say: "Corporations rule the world." The most successful global companies feel comfortable at the top of the financial Olympus, rarely and reluctantly admitting to the pedestal of ambitious newcomers.

1. Manage your dream. Toyota

Assets of automotive giant Toyota are valued at $ 406 billion. It is the largest automaker in the world. The company began operating in 1924 with the sale of looms and over almost a century of history has turned into a global auto giant. In addition to the production and sales of automobiles, the company conducts business in several directions. Toyota Motors Corporation owns a financial structure, an insurance company, and carries out real estate operations. The success of the Toyota brand was brought by the 14 commandments of doing business, which with true Japanese thoroughness reflected all spheres of life of a large corporation. “Make a decision without rushing, look at everything with your own eyes, educate your leaders” - common truths work great, especially if they are written down in the “production system of the corporation” and are binding on everyone - from workers to directors. Over the three quarters of 2016, more than 8 million cars were sold - this is an absolute world record.

2. Black gold. ExxonMobil

Oil is not in vain called black gold. One of the most expensive companies in the world ExxonMobil - giant oil refining industry. The company has assets worth $ 395.4 billion, and net profit in the first half of 2016 amounted to $ 16 billion. The history of ExxonMobil began back in the century before last, when Standard Oil, owned by the Rockefeller family, was divided into several companies. As a result of many transformations, divisions and mergers, in 1999 the public company ExxonMobil appeared, today it owns the shares of oil refineries in 45 countries, a network of gas stations in 100 countries and is engaged in oil production around the world. ExxonMobil performance is the best illustration of long-term success. For all the time of existence in the corporation there was not a single loss-making period.

3. Investments and insurance. Berkshire hathaway

Warren Buffett and his Berkshire Hathaway with a capitalization of $ 360 billion - the most successful investment   holding in the world. The main activity is investment and management. Warren Buffett - the permanent chairman of the board of directors, began to build his empire with the organization of a small insurance company. By investing in the purchase of shares, Buffett began to earn enough to buy the whole company. Now Berkshire Hathaway owns enterprises operating in many different industries - retail, rail, food, household appliances, publishing and, of course, all types of insurance. The subsidiary media holding BH Media Group includes seventy newspapers and one television channel.

4. Geniuses IT. Microsoft

Microsoft lagged behind the leader by almost 100 billion, its assets are estimated at $ 303.5 billion. Since last year   The company's profit increased by 10%. The corporation almost monopolized the office software and software market. In addition, Microsoft produces computer accessories and its own model of a tablet computer. Microsoft products are sold in almost a hundred countries, and their office suite is the most used on the market. The closest competitors from year to year are far behind. The exception is APPLE, but its profits are due to the successful sale of iPhone and electronics. Recent Microsoft successes are associated with a change of leadership. The new CEO, Satya Nadella, is committed to tough business practices and aggressive marketing policies.

5. China is always a leader. Industrial & Commercial Bank Of China

Not a single economic rating is complete without representatives of the fastest growing economy in the world. Chinese Industrial & Commercial Bank Of China has a capitalization of $ 275 billion. This is one of the youngest financial leaders - the bank began operations in 1984. The Chinese government owns a 50% stake. In 2006, the Bank carried out the most successful placement of shares in history - then a record $ 22 billion was raised for the global economy. The financial business remains one of the most profitable. The most successful of the manufacturers of products, APPLE takes only 7th position in the ranking of the most successful companies in the world.

6. One-stop sales. Walmart

Wal-Mart retail retailer, owning WalMart supermarket chain, has $ 200 worth of assets billion. The company owns more than 10 thousand stores worldwide, the number of employees is 2.5 million people. Retail is one of the most difficult types of business. Wal-Mart is successful with its robust business practices and strategies to minimize costs. Many suppliers of WalMart stores indicate that the company is forcing them to lower selling prices, and small businesses are unhappy that the huge network is monopolizing the retail market in many countries. In addition, Wal-Mart became famous for violations of workers' rights and constant conflicts with trade unions. Since 2000, the company began a period of instability, during which two major projects were closed - in South Korea and Germany. In the first case, the format of department stores did not appeal to Korean consumers, and sales in Germany resulted in annual losses of $ 100 million.

7. Apple records. APPLE

Record holder for profit growth among technology companies - APPLE is estimated at $ 154.1 billion. Only 2015 brought APPLE owners $ 53.1 billion in net profit. During its existence, the brainchild of Steve Jobs has increased its own value by 50,000%. The corporation managed to do the impossible - to turn the use of smartphones and computer equipment into a real cult of worship for goods with an apple logo. It is not only a matter of its own software and high quality, APPLE has created an ideal marketing model, focusing on the prestige and impeccable image of the company. “You own APPLE - own the best” - this idea continues to bring APPLE billions of dollars in profit.

8. Internet business. Google

Another high-tech company Google ranked second eighth in the ranking the richest corporations in the world. The cost of Google is $ 82.5 billion. Last year was not the best for the company, but even though profit growth was less than predicted, the increase reached 16%. More than a billion search queries are received daily by Google; more than a million servers are operated by the company. In addition to the search engine itself, the Google brand owns an email service, a social network, a browser, an image processing program and several sites that are in the top 100 in terms of traffic. Every year, Google introduces new applications to users, improves and updates existing ones.

9. Eternal classic. Coca cola

Slightly lost ground Coca-Cola. The most popular soda in the world began to lose its leadership position. retail sales of soft drinks in 2010. Since then, the company's profit has been gradually declining. Some analysts attribute this to a fashion for proper nutrition and a healthy lifestyle. Others see a connection between falling sales and the merger of The Coca-Cola Company and Coca-Cola Enterprises. Despite the disappointing statistics, especially the failure in 2014, the company is valued at $ 58 billion. Decreased sales do not always mean unprofitability, which is why Coca-Cola brand is traditionally included in the world ratings of the most successful companies.

10. Business in communication. Facebook

The Facebook brand is valued at $ 52.6 billion. It is the most popular social network in the world. Every year the company increases profit, and, accordingly, the value of assets. Last year alone, growth was more than 50%. Facebook shows excellent results, but this is not surprising - almost 1 billion people use the network daily. In 2011, a fantastic figure was reached - in one month the number of visitors to the network exceeded 1 trillion. In August 2015, the billionth personal page on Facebook was registered. We can say that today, Internet communication is one of the most sought-after products on the world market.

Main Assessment - Consumer Confidence

Another interesting indicator that measures the success of a company is the confidence index. This criterion was introduced by the American consulting firm Reputation Insitute. The index shows the relationship of customer confidence to the reputation of the company. All the enterprises included in the top ten are large transnational holdings, most of which are based in the United States.

Top 10 companies with the highest consumer confidence index:

1. bMW automobile concern;
2. the largest representative of the entertainment industry The Walt Disney Company;
3. rolex watch brand;
4. google’s multinational Internet Resources Corporation;
5. daimler, owning the MERCEDES brand;
6. one of the leaders in the market of electronics and household appliances Sony
7. microsoft software maker
8. cannon company - manufacturer of optical, printing and television equipment;
9. nestle food concern;
10. Apple is a manufacturer of original smartphones, personal and tablet computers, software.

There are several ratings ranking the world's largest business. Each of them evaluates profitability, assets, sales growth and other objective economic factors. If you carefully look at any of the TOP best, you will notice the most successful types of business. Oil refining, Internet technologies, software development, automotive and retail are the areas in which the largest resources work and the loudest states are created. Most of these companies began to build their business empires at the beginning of the last century. The 21st century is the time of IT technology and electronics. In these areas, the highest chances for beginners to break through to the heights of big business.

Today we have top of the 10 most expensive companies in the world.

Today, many people will probably recognize the company’s logo, because Apple has truly become one of the most successful companies with a market value of $ 1,397 billion.

The company was founded on April 1, 1976 by Steve Wozniak, Ronald Wayne, as well as Steve Jobs. Initially, the trio started assembling home computers and releasing their own PC models, but the greatest success came in the last years of the company, when Apple introduced the world to its product line of smartphones - iPhone smartphones and iPad tablets.

Today the range of products of the company is very wide - smart watches, computers and laptops, tablets and smartphones and more. But the main feature of the popularity of “apple” gadgets was the high quality, stylish design and the cleverest marketing program of Steve Jobs.

Today, the company includes thousands of representative offices, company stores and service centers around the world, the staff of about 132 thousand employees.

The headquarters is located in the USA, in the city of Cupertino, California.

$ 1,274 billion

Industry: Software Development.
Products: Microsoft Office, Microsoft Windows, Xbox.

The third most expensive company in the world is Microsoft.

He founded the world famous corporation in 1975, today one of the richest people in the world - Bill Gates.

At that time, Microsoft was the first developer to propose the use of batch software for home computers, which made PC management user-friendly and intuitive.

The Windows operating system was a real breakthrough, as it made it easy for ordinary users to master the PC, which brought incredible success and huge profits to the company.

Today, Microsoft is also one of the leaders in the PC software market, releasing a new generation of Windows operating systems, Microsoft Office applications for working with documentation, as well as a number of other programs. In addition, MS produces its own mobile devices and accessories, video, audio and office equipment.

The headquarters is in Redmond, Washington.

$ 1,020 billion

Industry: The Internet.

The world-famous Internet company Google has recently changed its official name to Alphabet, as the company has long gone beyond the scope of one search engine Google, and also owns many other companies.

The heads of the Internet holding are Sergey Brin and Larry Page, who jointly created this mega-company since 1998.

Google’s head office is located in California, and the holding includes more than three dozen popular services and subsidiaries, such as AdWords, Android, YouTube and others.

Amazon Inc.

$ 924.52 billion

Industry: Retail.

January 7, 2019, company Amazon for the first time became the most expensive company in the worldahead of its competitor - Microsoft. Now it takes only 5th place.

Amazon is an American retail company selling and delivering various products over the Internet.

Using Amazon, Internet users, suppliers and manufacturers can sell any goods themselves, using the company's website as an online platform.

The main direction of the company is the independent sale of various goods. The popularity of the service has increased due to the high quality of goods, low prices, prompt delivery and a wide range of various products.

The company was founded in 1994 by Jeffos Bezos. The main office is located in Seattle, Washington.

According to a general assessment, the company currently employs about 647.5 thousand employees. The assets of the corporation are more than $ 162 billion, and the annual turnover is about $ 232 billion.

$ 633.49 billion

Industry: The Internet.

Facebook was developed by Mark Zuckerberg in February 2004. Today, Facebook is visited by over 2 billion people daily. For one Internet project, with a market value of $ 633 billion, it is simply an astronomical indicator of popularity and relevance.

Today, Facebook brings in more than $ 22 billion in net profit per year through advertising. In addition, Facebook is the leader among this list in terms of profitability, since only in the last year the company increased its net profit by 54%.

The headquarters is in Menlo Park, California.

Alibaba group

$ 610.13 billion

Industry: The Internet.
Products: E-commerce, hosting of online auctions, online money transfers, mobile commerce.

Alibaba is one of the largest virtual trading platforms in China and the world, attracting the attention of customers with affordable prices and a wide range of products.

Founded on April 4, 1999, the company provides consumer, business, consumer and business services through web portals, as well as electronic payment services, a customer search system and cloud computing.

Headquartered in Hangzhou.

$ 562.39 billion

Industry: Insurance, finance, rail transport, utilities, food and non-food products.

The company is known for its permanent owner, American investor and entrepreneur Warren Buffett. The headquarters is located in Omaha, Nebraska, USA.

The cost of one share of this company is $ 344,970, which makes it the most expensive share in the world.

Affiliated companies:

• GEICO (car insurance);
• General Re (reinsurance);
• Berkshire Hathaway Primary Group (insurance);
• Berkshire Hathaway Reinsurance Group (insurance and reinsurance);
• BNSF - (railway transport);
• Berkshire Hathaway Energy (electricity and gas);
• McLane Company (Wholesale).

In 2015, the number of participants in the annual meeting of shareholders exceeded 40 thousand people.

For this reason, the company’s shareholders meeting received the humorous nickname “Woodstock for Capitalists.”

$ 492.9 billion

Industry: Conglomerate.
Products: Social networks, instant messaging, media, web portals, etc.

Tencent is a venture capital company, conglomerate, investment holding company, and also one of the largest companies in the gaming industry.

This Chinese multinational investment holding company, founded in 1998, today ranks 9th in the ranking of the most expensive companies.

Its many services include social networks, mobile games, music, web portals, payment systems, e-commerce, Internet services, smartphones and online multiplayer games, which are among the largest and most successful in the world in their respective categories.

Tencent Seafront Towers (also known as Tencent Binhai Mansion) is headquartered in Nanshan, Shenzhen.

Visa Inc.

$ 441.61 billion

Industry: Financial services.

Visa Inc. was founded in 1958 and is an international company that conducts payment transactions and bank transfers between financial institutions.

Visa is the second largest payment system in the world based on data on issued cards and transactions. Visa cards can be used in more than 200 countries.

Most of the company's transactions are processed using VisaNet electronic payment network.

What is noteworthy - the company has four centers for processing these transfers, which are located in Colorado, Virginia, England and Singapore. They are reliably protected from possible criminal interventions and natural disasters.

Headquartered in San Francisco, California, USA.

Headquartered in New Brunswick, New Jersey.

Market capitalization as a method of valuing a company

Market capitalization, along with annual income and the sum of all assets, is one of the methods for assessing the investment attractiveness of a company.

Using market capitalization to reflect company size is important because company size is a major factor in determining the various characteristics that investors are interested in, including risks.

Being a product of the number of shares and their value, market capitalization is not the price at which the owner will necessarily sell his company.

Despite the fact that companies are overvalued by the market or vice versa underestimated, in order to get the real value of the company, it is necessary to consider its activities from a fundamental point of view.